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McDonald's Sales Down: Are You Part of the Reason?

Intense competition, a poor economy and consumers' switch to healthier eating has hurt the fast food giant.

The fast food industry's competitiveness level is at an all-time high, with McDonald's, Burger King and Wendy's, the three largest chains, experimenting with menu changes to try to appeal to the masses. McDonald's is dropping at least two of their current menu items, with more possibly being taken off the menu as well, Reuters reported.

Shares for McDonald's were down 0.2 percent this week, and in October, global restaurant sales fell for the first time in nine years.

The economy has also hurt the industry, as less people are spending money on restaurants because they have less money to spend overall.

Lastly, as more people look to eat healthier, they're eating less and less fast food. The obesity epidemic is an often talked about problem in America, and an increased number of people are becoming more concerned with what they eat.

How often do you eat at fast food restaurants? Do you eat at fast food restaurants less than you used to? Tell us in the comments section.

Tree Hugger March 04, 2013 at 04:53 PM
Stephen....Fish Bites are a brand new menu item, less than 2 months old now. So tell us again how you'd never eat at McDonald's, but already have an opinion on their newest menu item.
michelle hayes March 04, 2013 at 09:22 PM
I don't care what anyone chooses to eat on their own dime. I just wish the trash that frequents fast food chains would stop throwing their garbage all over Franklin and Main Street.
Myd Nevins March 04, 2013 at 10:00 PM
"How can we fight obesity and teach our kids to eat healthy if grown ups pay to keep these harmful foods alive to pass it to next generation." I'd say freedom of choice, even when it comes to food, is a valuable lesson to teach as well.
Tree Hugger March 04, 2013 at 11:26 PM
Now, see, there you go again. Do you mean "the trash" as in the clientele? Or "the trash" as in the waste left behind? Since you phrased it as "trash that frequents", I am going to assume you are making judgments on people based on their diet. So, please tell us about your vegan environmentally friendly carbon-neutral lifestyle and how much better than us it makes you. Although, I'm sure the rear bumper of your hybrid would already tell me this story.
dontlinkmyposts March 05, 2013 at 04:50 PM
I managed a McD's in the late 70's and early 80's and I can tell you the quality of their meat was high. Boy would I like to have fries done in lard again, they taste so much better. I was skinny eating there 3-4 times per week, but I did walk a mile each way to work

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