Deniz Pelevan and his brother delivered appliances for Dave Brown, who closed Brown's TV and Appliance in February, for more than ten years. So when Brown asked the Pelevan family if they had any interest in taking over the store, after a lot of contemplation, Deniz and his brother and father believed the store would be a good investment and opportunity. Dave Brown, whose family owned the store for 53 years, closed it in January, the result of a limp economy as well as a struggle to stay afloat after arson shut the place down for more than a year. The Pelevan family re-opened Brown's TV a few…

Soon, you will be able to grab a stuffed burrito or a couple of tacos to fend off the hunger while shopping at Northborough Crossing. Qdoba Mexican Grill is coming to the Crossing. The Board of Selectmen approved a common victualler license for the chain restaurant at its most recent meeting, welcoming the new eatery to town. It will be located at 4101 Shops Way, sitting between Dick's Sporting Goods and IHOP. A representative from Qdoba said the restaurant will have 71 interior seats, and 21 outside that will be used seasonally. Hours of operation are 10:30 a.m. to 11:30 p.m. seven days a …

Submitted by the 3 Beards Beer CompanyA new craft beer company based in Northborough has unveiled its first beer, Lumberjack Lager, along with a mission to give undiscovered artisans of the ale the chance to be locally brewed and freshly distributed.3 Beards Beer Co. has already launched its website and Lumberjack Lager, a German-style schwarzbier (schwarz meaning black), is now available in 22 oz. bottles and officially debuted at Top Shelf Restaurant in Framingham on Monday, Oct. 22, say cofounders Brandon Rougeau and Abraham Seckler.“This is a beer that is rich in tradition, yet often …

The plan was to open at least before summer ended. In an ideal world, that's when a frozen yogurt business would love to be in .... business. But after "typical build-out obstacles," YOWZA Yogurt Paradise will celebrate its "soft" grand opening on Oct. 20 and a grand opening Halloween weekend, calling it "Trick or Froyo." Scott admits his frustration with the delays. "The plan was to be open in the summer in the warmer months before school resumed," said Scott. "Most of the delay was at the beginning of the project in early June. Timing our project around vacations was a challange. We finally…

If you want to work out, any time of day, you can now in Northborough. Jamie and her husband Jason Lasorsa, opened Project Jay Fitness, a 24-hour fitness facility, in August at 4 West Main St. (on the third and fourth floors). "So far, the response has been very positive," said Jamie. "Being community minded is PJF's number one priority. The support of the community is what keeps small businesses alive, and when you forget about treating people with kindness and compassion, your community notices." Jason, a former Marine, has trained for more than five years and as he followed athletes, his …

Just over 18 years ago, Starbucks had just purchased the Coffee Connection. John Parks figured it was the perfect time to open up a coffee bean roasting business. Armeno Coffee Roasters on Otis Street opened on April 1 of 1994. The idea of starting a business from scratch was familiar to Parks. When he was a kid, his mom started a gourmet food business from some friends. Called A Moveable Feast, it was located in an old corner drugstore in Philadelphia. "I started working there when I was about ten," said Parks. "I worked for a couple of caterers in high school and college. I grew up in a …

Information courtesy of Julie Fairweather for IHOP IHOP Restaurant, one of America’s favorite restaurant chains, celebrates its grand opening at Northborough Crossing today, Monday, Aug. 20. The restaurant chain, best known for their signature pancakes, omelettes and otherbreakfast specialties, also offers a broad array of lunch, dinner, and snack items throughout the afternoon and evening hours. The Northborough Crossing location hours will be 7 a.m. to 10 p.m. on weekdays and 7 a.m. to midnight on weekends.IHOP restaurants are franchised and operated by Glendale, Calif.-based International …

Submitted by Alicia Williams Alicia Williams, principal of Northborough-based Aliste Internet Marketing, is among the 2012 honorees for the annual Worcester Business Journal’s Top 40 Under Forty awards, which honors the best and brightest business leaders under the age of 40 in Central Massachusetts.  Honorees will be featured in the Sept. 3 issue of Worcester Business Journal and will be formally recognized in an awards ceremony held at Mechanics Hall in Worcester on Wednesday, Sept. 19. Williams founded Aliste Internet Marketing at age 21 and has grown the company to become an international…

A little more than 25 years ago, Pam and Joe Mondello opened up a small bakery on Main Street in Northborough. All the old time bakers told them they'd never make it. Now in its second location for 19 years, Festive Breads is one of the longest running businesses in Northborough, and Pam says she's had some of the same customers for 20 years. Festive Breads is not only a bakery, but a lunch spot and catering business. Gift baskets and trays, too, make up for a large chunk of its sales. The old timers probably wished they had asked what the Mondello's secret is. "Originally, we made three …

One day, in the early 2000s, Brian Russell, DM, was in a chain store. An elderly lady was in the same aisle, looking for assistance from a clerk on buying a device to back up photos of her grandchild. That clerk, Russell said, was insistent on selling the woman a 1TB hard drive, which at the time cost $219. "She asked again and again wasn’t there something less expensive for her to use," said Russell, "and the clerk geeked out on her and started talking to her about RPMs, the drive and data transfer rates. I heard about all I was willing to listen to and stepped up and asked the woman how …

Under the same corporation—MSTN Inc.—Kimberly Gebo has opened up a space in Main Street Tanning for yoga. Ebb n' Flow opened on June 16 on a sunny warm day "filled with many beautiful people and wonderful energy." Ebb 'n Flow focuses on hatha yoga, which is based in asanas (postures) and pranayama (breath work). As Gebo explains, it can be both a gentle and challenging yoga sequence graded for each individual participant. The style can benefit new as well as experienced practioners. Yoga, as Gebo reminds us, is scientifically proven to decrease stress and anxiety. Aerial yoga, too, has the …